ABOUT CRYSTAL
As a California native immersed in the vibrant world of design for over nine years, I am a seasoned designer recognized for crafting compelling visuals and user-centric designs across both print and digital channels. Proficient in Adobe Creative Suite with a focus on brand identity and digital marketing. At LAUNCH DRTV, I led as a Senior Designer, creating print, digital, and video projects and spearheaded cross-channel collaborations to meet client objectives. My tenure at Josie Maran Cosmetics as a Freelance Digital Designer cemented my skill for producing captivating digital experiences, fueling increased online conversions through meticulous adherence to brand guidelines and collaborative synergy with cross-functional teams. This trajectory, supported by a Bachelor of Fine Arts in Graphic Design from California State University-Fullerton, has not only empowered me with a rich skill set encompassing branding, UI/UX, and digital marketing but also nurtured a passion for innovation and results-driven design solutions.